Fairfield community celebrates travel and tourism week
About 60 people representing businesses and organizations from the Fairfield community and beyond gathered at Suisun Valley’s Wooden Valley Winery Thursday night to celebrate travel and tourism and the impact it has on this region.
The event, hosted by the Fairfield Conference & Visitors Bureau, included Fairfield and Solano County dignitaries and representatives from all facets of the community, including the Fairfield Chamber of Commerce, the Fairfield Main Street Association, North Texas Street Association, many area hotels, wineries, and popular attractions. There were also several representatives from Visit California, as well as Napa Valley, Vallejo and Rio Vista.
This celebration in Fairfield was one of many that took place around the country May 3 – May 11 as part of the 31st annual National Travel and Tourism Week. These rallies represented the travel community’s collective call to showcase the importance and impact of travel on jobs and economic growth.
Wooden Valley Winery’s tasting room was the perfect backdrop for the Fairfield event. Guests networked and socialized prior to the start of the program and they all enjoyed what Fairfield CVB President/CEO Anand Patel described as a “taste of Fairfield.” Wooden Valley, GV Cellars and King Andrews Vineyard served a variety of unique wines and chefs from Ahi Seafood and Chophouse, Il Fiorello Olive Oil Company, Mankas Steakhouse and Salvio at the Rock provided delicious hors d'oeuvre featuring local ingredients.
Patel kicked off the evening’s program by discussing the importance of travel and tourism in the local community and region.
“Travel and tourism is a critical part of our economy in Solano County and Fairfield,” he said. “This industry supports thousands of jobs that cannot be outsourced.”
The evening also included remarks from Visit California’s Senior Director of Communications, Brian Wright and a proclamation from Fairfield Mayor Harry Price that was presented by Vice-Mayor Rick Vaccaro.
To see the impact of travel and tourism in a community, look no further than the numbers themselves. Travel supports 14.9 million jobs in the United States. Across California, travel employs a diverse workforce, from airline and hotel employees to restaurant, attraction and retail workers. In Solano County, travel and tourism employed 7,082 people in 2012. The industry contributed to $601.5 million in direct spending and $163 million in direct earnings in that year alone. Local tax receipts totaled $7.5 million with state tax receipts at $28.9 million.
There is so much to see and do in Fairfield for both locals and those coming from outside of town. Its close proximity to San Francisco and Sacramento makes Fairfield an ideal location for family vacations, couples getaways and extensions to business trips. Nestled in the heart of Northern California, Fairfield is best known as being the home to the world famous Jelly Belly Factory and the Anhueser-Busch Brewery. Drive just a few miles outside of this busy city and discover the beautiful Suisun Valley wine country, which has been described by Sunset Magazine as “undiscovered and unpretentious.” Spend the day wine tasting, enjoy a round of golf at one of Fairfield’s premier golf courses or buy fresh produce from area farm stands. Many other popular destinations are less than 15 minutes away, including Napa Valley, the Western Railway Museum, Six Flags Discovery Kingdom theme park and the Vacaville Premium Outlets.
“Many visitors and even locals are surprised with how much there is to do in and around Fairfield,” Patel said. “We have made some great strides in educating not only potential visitors to the area about all the great things to do in Fairfield, but also the local community.”
To find out more about events, attractions and popular destinations in Fairfield and the surrounding region, search for “Visit Fairfield CA” on Facebook, Twitter, Instagram, or Pinterest.
The Fairfield Conference & Visitors Bureau markets and promotes the Fairfield region as a destination for meetings, events, travel and tourism. The bureau, an independent non-profit 501 (c) (6) organization, was created in 2004 by a Business Improvement District and is funded by 18 lodging properties in Fairfield. For more information about the Fairfield CVB, call 707-399-2445 or visit www.visitfairfieldca.com.